Orders - View and manage incoming orders, archive and access past orders

Customers - View and manage customer information and order history

Items - Add and edit items displayed for sale on the site

Content - Create, edit, upload and download pages

Design - Organize site navigation, manage site layout

Merchandising - Set up quantity pricing, up-sell, promotions, and affiliates

Reports - View statistics on orders and site traffic, create custom reports

Administration - Administrator and web developer tools